ZAYNAH SHABO
PRODUCT | DIGITAL EXPERIENCE | ECOMMERCE SYSTEMS
I make clear product decisions that simplify workflows and drive outcomes.
PRODUCT & SYSTEMS TOOLKIT
CMS Platforms
Site design and architecture across Shopify, WordPress, Squarespace, Webflow, and KIBO
Visual & Interaction Design
Figma-powered design systems and UX flows built for clarity and conversion
Experience Intelligence
User behavior and funnel insights via GA4, Hotjar, and A/B experimentation
Interface Prototyping
Figma, HTML, CSS, JavaScript for mockups and quick validation
Marketing & Organic Strategy
SEO and campaign metrics to drive growth through relevance and intent
Accessibility & Ethical UX
Privacy-first, compliant design grounded in WCAG best practices
ABOUT
Front-end developer and digital strategist with roots in UX, marketing, and ecommerce architecture. I specialize in transforming complex, underperforming systems into scalable, user-driven experiences, from multi-brand launches to high-volume CMS optimization to accessible, conversion-focused sites across healthcare and retail.
Before tech, I built a six-figure wellness practice from the ground up in a competitive market. That firsthand experience revealed the power of a high-performing website to transform a business. That insight continues to guide my work today.
Drawn to roles that merge resilient architecture with intuitive front-end design, I build systems that reduce cognitive load, streamline workflows, and amplify mission-driven impact for users, and for the teams supporting them.
“I love bringing a business vision to life, from ideation to implementation to optimization, creating the pathway to long term growth and success.”
EDUCATION & TRAINING